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Nintendo Makes Lunch More Fun

Nintendo has teamed up with Lunchables to give consumers a chance to win some sweet prizes. Check out the details below!



It’s time to power up lunchtime! This fall, Nintendo is partnering with LUNCHABLES to make lunch playful with some of its most recognizable video game characters. Beginning on Sept. 1 and running through Dec. 31, characters from Nintendo Switch games will appear on select LUNCHABLES packages at stores across the country. Characters featured will include fan-favorites from the Animal Crossing: New HorizonMario Kart 8 DeluxeThe Legend of Zelda: Link’s AwakeningSuper Mario Odyssey and Splatoon 2 games, as well as the Pokémon Sword Expansion Pass and Pokémon Shield Expansion Pass DLC.* For those hungry for adventure, LUNCHABLES is also giving fans the chance to win Nintendo Switch prize packs during its LUNCHABLES Gaming Together Giveaway.

When purchasing special Nintendo-themed LUNCHABLES packages, fans can discover a code inside each box which can be redeemed online for the chance to win a Nintendo Switch prize pack. Prize winners will receive a Nintendo Switch system and a choice of two download codes for select digital Nintendo Switch content. During this year’s promotion, a grand total of 750 Nintendo Switch prize packages will be awarded. If you do not win a prize, you may receive 100 My Nintendo Platinum points when you redeem the code.** These Platinum Points can be redeemed by My Nintendo members for exclusive printable placemats or other fun Nintendo-themed rewards. To enter the LUNCHABLES Gaming Together Giveaway, purchase a specially marked package of LUNCHABLES featuring Nintendo characters and visit for more details.***

“By continuing our partnership with LUNCHABLES, we’re hoping to bring the joy of Nintendo characters to even more families across the U.S.,” said Nick Chavez, Nintendo of America’s Senior Vice President of Sales and Marketing. “LUNCHABLES has always had a special approach to making lunchtime fun for kids and parents, and we’re happy they can enjoy lunch with Nintendo characters by their side.”

“We’re excited to partner with Nintendo again to bring more mixed up fun to every mealtime” said Katie Hunstad, Associate Director of Marketing at Kraft Heinz. “This year, we’re adding new ways to get in on the LUNCHABLES Gaming Together Giveaway, using recognizable Nintendo characters to give fans even more lunchtime fun.”

For more information about Nintendo Switch, visit For more information about Lunchables, visit

Remember that Nintendo Switch features parental controls that let adults manage the content their children can access. For more information about other features, visit

* Full version of game required to use Expansion Pass for that game. Sold separately.

** A Nintendo Account is required to receive and redeem My Nintendo points. Terms apply.

*** NO PURCHASE NECESSARY. MANY WILL ENTER, FEW WILL WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. LEGAL RESIDENTS OF THE 50 U.S., D.C. AND PUERTO RICO 6 YEARS AND OLDER.  VOID WHERE PROHIBITED. Instant Win Game ends 12/31/20. For Official Rules, alternate method of entry, prize description and odds disclosure, visit Sponsor: Kraft Heinz Foods Company, 200 E Randolph, Chicago, IL 60601. Nintendo is not a sponsor, co-sponsor or administrator of this giveaway.


Craig Majaski

Craig has been covering the video game industry since 1995. His work has been published across a wide spectrum of media sites. He's currently the Editor-In-Chief of Nintendo Times and contributes to Gaming Age.

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